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Основной контент книги Data Mining Cookbook
Text PDF

Volume 399 pages

0+

Data Mining Cookbook

Modeling Data for Marketing, Risk, and Customer Relationship Management
Читайте только на Литрес

The book cannot be downloaded as a file, but can be read in our app or online on the website.

$101.40

About the book

Increase profits and reduce costs by utilizing this collection of models of the most commonly asked data mining questions In order to find new ways to improve customer sales and support, and as well as manage risk, business managers must be able to mine company databases. This book provides a step-by-step guide to creating and implementing models of the most commonly asked data mining questions. Readers will learn how to prepare data to mine, and develop accurate data mining questions. The author, who has over ten years of data mining experience, also provides actual tested models of specific data mining questions for marketing, sales, customer service and retention, and risk management. A CD-ROM, sold separately, provides these models for reader use.

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Age restriction:
0+
Release date on Litres:
21 August 2019
Volume:
399 p.
ISBN:
9780471437512
Total size:
3.5 МБ
Total number of pages:
399
Copyright holder:
John Wiley & Sons Limited
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