Creating global brand. 3

© Maikl Sosnin, 2017

ISBN 978-5-4483-7435-7

Created with intellectual publishing system Ridero

People

I want to ask: do you believe in your people?

Answer to this simple common question will be devoted this part of the book – people.

Your people.

Earnestly speaking, if your answer yes you can stop reading.

If you answer no you also can stop reading here.

What I mean?

We will speak about your team.

Usually these two basic schemes of management are determined by the person of the owner.

I know equally good examples as for the first situation, as the second.

But my idea was following: if you believe in your team, you do not need this chapter.

And if not also.

Because the idea that I want to discuss here – trusting.

This can be very much philosophical matter.

Yes, this book a lot about global things, common things, philosophy and even religion.

I mean who you must be to be able to create.

I hope we agreed in the idea that university can do it only 50% or less.

What is 50%?