Основной контент книги Communications Guide for Startups
Text
Volume 470 pages
Communications Guide for Startups
How to Win Customers, Investors, and new Talent through Inspiring Messaging
author
Lydia Prexl
$25.88
About the book
Turning communication into your start-up's biggest asset
Nine out of ten startups fail. One cause of failre is bad communication – both externally and internally. Yet there is little systematic advice on how startups and scale-ups can overcome this challenge and inspire all stakeholders around the company's vision, values, and offering. This book closes this gap – with seventy experts sharing their learnings and experiences. It is a guide for all curious to learn more about how to win customers, investors and new talent through a convincing narrative, covering external, internal, social media and leadership communication.
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Age restriction:
0+Release date on Litres:
09 November 2024Volume:
470 p. ISBN:
9783739806143Publisher:
Copyright holder:
Bookwire