Основной контент книги Alpha Dogs
Text

Volume 370 pages

0+

Alpha Dogs

How Political Spin Became a Global Business
$15.13

About the book

David Sawyer dreamed of a career as a film-maker; Scott Miller, the son of a shoe salesman, was a brilliant copywriter. Unlikely partners, together they became a political powerhouse. Directing democratic revolutions from the Philippines to Chile, steering a dozen presidents and prime ministers into office, and instilling the campaign ethic in corporate giants from Coca-Cola to Apple, the consultants of Sawyer-Miller were the Manhattan Project of spin politics.

In this pulsating book, James Harding tells the story of a few men whose political savvy, entrepreneurial drive and sheer greed came to alter the landscape of global politics.

Alpha Dogs charts the creation of a new style of political campaigning and its triumph across the world.

Log in, to rate the book and leave a review
Book James Harding «Alpha Dogs» — read a free excerpt of the book online. Leave comments and reviews, vote for your favorites.
Age restriction:
0+
Release date on Litres:
23 October 2024
Volume:
370 p.
ISBN:
9781848873117
Publishers:
Copyright Holder::
Bookwire