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Основной контент книги Writing on the Wall. The Campaign for Commonsense Business
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Volume 209 pages

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Writing on the Wall. The Campaign for Commonsense Business

Читайте только на Литрес

The book cannot be downloaded as a file, but can be read in our app or online on the website.

$36

About the book

This is the business book we have been waiting for. Whilst we watch in horror as the consultants, the gurus and the management experts interfere with our jobs and lives with no apparent benefit, along comes this latest book from Geoff Burch that confirms that all our fears were true.This waspish, funny and often downright vicious expose of everything from marketing to HRM and even change management leaves no stone unturned and no taboo untrampled.But this is no mere hatchet job. Writing on the Wall exposes the stupidity of fashionable management fads, but by stripping the subject to the bone, the true secrets are uncovered. By facing the stark truth of poor products, difficult customers and mutinous staff, Burch is able to show, with bizarre examples such as the child with the squashed head, and hard hitting advice such as «smile or sling your hook», just how we can make success inevitable.

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Book Geoff Burch «Writing on the Wall. The Campaign for Commonsense Business» — read online on the website. Leave comments and reviews, vote for your favorites.
Age restriction:
0+
Release date on Litres:
29 December 2017
Volume:
209 p.
ISBN:
9780857082626
Total size:
3.1 МБ
Total number of pages:
209
Copyright holder:
John Wiley & Sons Limited
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